From a business stand point no they shouldn't provide news on a free stand point. This is because the BBC is one of the most trusted news companies on the world and has transcended multiple countries and is respected worldwide for being one of the best news websites in the world. But as a result it's played a key part in the decline in traditional media decline in the 21st century because of offering some of the best news stories in the world and offering it for free has made subscriptions for other news websites worthless.
2) Read this blog on the Times paywall three years on.
3) Was Rupert Murdoch right to put his news content (The Times, The Sun) behind a paywall?
The Paywall format is debatable in the first place due to the fact newspapers had all of their content posted free when they first started their respected newspapers in the first place. Now Rupert Murdoch wants to put paywall on all of his respected newspaper websites due to the fact that newspapers are dying. I believe that he is trying to turn his websites into the new form of newspapers which links back to when he said newspapers have to adapt. I believe due to Twitter having paywalls will not have a positive effect on Rupert Murdoch's empire because they will alienate the audiences that love the website when it's free and don't want to pay for it. Twitter is the pioneer for free journalism and the people that want free high quality journalism will go on Twitter instead.
4) Choose two comments from below the Times paywall article - one that argues in favour of the paywall and one that argues against. Copy a quote from each and explain which YOU agree with and why.
It is so ridiculous if these mainstream newspapers believe that they can "force readership of fee-based news. One can get the same "news" for free almost anywhere on the internet. I'd take a hint from the alternative free weeklies that survive just off their local advertising. I don't think anyone would read them otherwise. These papers are full of paid advertising. The fee model will never work.
I believe that this sums up the massive problem that the newspaper industry has overall when it comes to going online. Because of the amount of different websites that all provide high quality news for free for example BBC and The Guardian. Especially Twitter as well which is the biggest problem for the newspaper industry as well because it allows people to display all of the news stories they care about to their friends quickly and efficiently.
This is the comment that I disagree with due to the believe that having a paywall will save the newspaper industry. The reason why I believe that having a paywall is wrong is because you might make more money from having that paywall but by producing your news for free will lead to a greater amount of customers for your newspaper. Look at the The Guardian they have the most popular website in comparison to any other newspaper website this is because of the free high quality news that they are providing to their readers which will lead to greater newspaper sales as well.
This is the comment that I disagree with due to the believe that having a paywall will save the newspaper industry. The reason why I believe that having a paywall is wrong is because you might make more money from having that paywall but by producing your news for free will lead to a greater amount of customers for your newspaper. Look at the The Guardian they have the most popular website in comparison to any other newspaper website this is because of the free high quality news that they are providing to their readers which will lead to greater newspaper sales as well.
5) Read this article from the Media Briefing on the continuing decline of the newspaper industry.
6) Why do you think the Evening Standard has bucked the trend and increased circulation and profit in the last two years?
Yes. I say this because Rupert Murdoch said that in order for newspapers to survive in this new tech age newspapers will have to adapt to the times in order to survive. And becoming a freesheet will strongly help newspaper to survive the ever come threat for the new tech age with social media becoming more and more essential in people's day to day life's.
7) Is there any hope for the newspaper industry or will it eventually die out? Provide a detailed response to this question explaining and justifying your opinion.
I don't believe that newspapers will ever die out as a product. However I don't believe that newspapers will ever reach the high water mark that it reached in the 1980's. Newspapers had its time at the top just like every other major news outlet for example it wasn't that long ago when Radio was extremely popular with everyone listening to the radio and finding out what's going on in the world and newspaper will now also will adapt with the times and fade away from the spotlight for the Internet to take over.
I just don't see newspapers ever becoming the superpowers they once were. But I believe that they won't die. I believe that it will change to the point where it becomes a niece product that the super elite will buy instead. There are a lot of people in the UK and around the world who just love the feel of a newspaper because of the fun memories that it proved it offers a key part of nostalgia for the general public so it will never truly die it will just adapt with the times and become a niece product instead.
No comments:
Post a Comment