NDM Essay Learner Response

WWW:

There are some very good points here and it’s particularly good to see a passionate argument in relation to Marxism and Pluralism. In addition, you structure the essay around good quality, detailed examples and this will gain you marks in the real exam. 

EBI:

Firstly, you’ve answered the wrong question – a pretty basic error. (Set question: The development of new/digital media means the audience is more powerful in terms of consumption and production. Discuss the arguments for and against this view.)

Written English is poor – this will hold you back from the higher levels. There are so many long, clumsy sentences and this makes it difficult to understand your points or argument. This will also be a major factor in your Critical Investigation.

In addition, this is not a complete NDM essay that would be suitable for the exam. You don’t mention the decline in the newspaper industry, paywalls, Hyperreality or News Values. Nor do you clearly introduce the News as your case study in the opening paragraph. Some of the ‘hackgate’ example is not linked to NDM at all – this is such a shame because it could make a really good example.

You also seriously lack examples, quotes and media theory. The quotes you do have are not always introduced correctly or linked to a name/theorist. Revision, planning and practice is the only way to improve this.

LR:

Write a new section for this essay on your blog – answering the question in relation to the decline in the newspaper industry. Stick to the question you answered (‘views and values’) and do the correct question (‘consumption and production’) over Christmas as preparation for the January assessment.

The decline of the Newspaper Industry started when Globalisation started to have a real grip on what we call news and how everything change arguably for the better. When social media finally started to have a dominant force on the news it became the case that the people didn't have to listen to the big news companies to get the news they desired instead they could go on Facebook or Twitter which 52% of people in the UK have to get their news for free with the big news companies corrupting it. This links well with Pluralism because of the fact that pluralism is all about the ideology of the many outweighing the few who stand in their way and fighting back against them and not surrendering all the power the public have to the big news companies. A key example of social media and globalisation having a massive impact on the news is the Ferguson saga. I say this because this story has sparked a revolution against corrupt cops with use their badge to do whatever they want and social media helps to get the word out about the tragic murder of Michael Brown which led of a campaign against the Ferguson police and then the police all over America to be fair to black people when arresting them and not judging them due to their colour and which came the #BlackLivesMatter campaign which has all come from social media which allowed the little people to report a tragedy that would have went unreported but thanks to social media and globalisation it's all played a part in the Newspapers decline because new and interesting stories are coming from the social media not Newspaper who report the same news everyday. Recently with ideology of getting news as quickly as possible Newspapers always being a day behind how now become more prominent than ever before always reporting yesterday's news instead of today's news which is consistently happening.